Now that your release and email marketing are set up, here’s how to put everything together to close the loop on all of your client interactions, in order to maximize online engagements, get ratings, and see a return on your investment.
- Start a real conversation with someone in your waiting room, at your demo, or serving tables. Be authentic.
- Request to take and use their photo (people love this, mostly!)
- With their permission, take a picture (or several) using the camera on your phone (don’t forget to tell them how great it is!)
- Open up the Fast Field Forms app and choose the form you have created.
- In the Multi Photo field that you added during set up, select all pictures that you are requesting a release for from your phone’s photo library.
- Pass them your mobile device to complete the remaining fields.
- Once they have finished the form, they will pass the device back to you – just like with a credit card payment. Ensure the “submit” button was clicked. You will now be able to post to social media straight for your phone’s photo library.
- After the event, or at the end of your day or shift, log in to your FastField Forms account and export everything you have collected as an Excel file. (In your account, you will also have access to all of the media releases, with the respective photos attached.)
- Copy and paste the email address list into your designated Mail Chimp List
- Send out your Follow Up email to close the loop on your new connection.
- Share photos, show gratitude, highlight the good, and tag well.
- Breathe easy knowing you hide permission and consent to do this.
- Reap the rewards and results.